International Journal of Transformations in Business Management

International Peer Reviewed, Open Access Research Journal

E-ISSN : 2231-6868 | P-ISSN : 2454-468X

IMPACT FACTOR : 5.987

+91 9555269393 | +91 9311631393   info@ijtbm.com


Past Issue

Vol: 8, Issue: 3 2018

Vol: 8, Issue: 3 2018

MOBILE MARKETING- AN ANALYSIS AND EVALUATION OF MARKETING CHANNELS, DEVELOPING EFFICACY MATRIX TO DETERMINE THERE RESPECTIVE EMPLOYBILITY IN THE MULTIMEDIA ECOSYSTEM

MEHUL SHOREWALA

Pages: 001-035

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Vol: 8, Issue: 3 2018

RETAILERS LOYALTY PROGRAM: ANALYSIS OF THE BEHAVIOURAL FACTORS, DECISION DRIVERS AND KEY INFLUENCERS IMPACTING THE PENETRATION OF LOYATY PROGRAMS BY EMPLYING LOGISTIC REGRESSION

MEHUL SHOREWALA

Pages: 036-067

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Vol: 8, Issue: 3 2018

COCA COLA COMPANY AND BRAND- A CASE STUDY AND ANALYSIS OF A MARKET LEADER IN SOFT DRINK SEGMENT TO TRACK ITS EVOLUTION, GROWTH TRAJECTORY, AND FUTURE PROSPECTS

Rizul Gupta

Pages: 068-089

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Vol: 8, Issue: 3 2018

POWER AND OIL SECTOR IN INDIA: AN ESTIMATION AND ANALYSIS OF THE KEY INFLUENCERS IMPACTING ENERGY, PRODUCTION, AND DISTRIBUTION PARAMETERS WITH RESPECT TO SOCIO ECONOMIC PROGRESS AND CHANGES IN INDIA

Rizul Gupta

Pages: 131-212

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Vol: 8, Issue: 3 2018

ANALYSING THE EFFICASY OF GWO AND PSO IN DEVELOPING OPTIMISED MODEL OF C5.O LINKED TO ASSCOCIATION RULES IN DETERMINING OPTIMISERS TO PREDICT EMPLOY ATTRITION

MEHUL SHOREWALA

Pages: 213-222

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Vol: 8, Issue: 3 2018

ONLINE BUSINESS MODEL IN TRAVEL DOMAIN- AN EXTENSIVE ANALYSIS EMPLOYING THE MATRIX OF SCALABILITY, FINANCIAL FORECASTING AND ALLIED ASPECTS

Rizul Gupta

Pages: 90-130

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