International Journal of Transformations in Business Management

(By Aryavart International University, India)

International Peer Reviewed (Refereed), Open Access Research Journal

E-ISSN : 2231-6868 | P-ISSN : 2454-468X

IMPACT FACTOR : 5.987 | SJIF 2020: 6.336 |SJIF 2021 : 6.109 | ICV 2020=66.47

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Abstract

Vol: 13, Special Issue 2023

Page: 038-047

Utilizing Digital Citizenship in Developing Skills of Tourism Human Resources: An Analytical Study of the Opinions of a Sample of Students from the College of Tourism Sciences - Karbala University

Salam Jaafar Azeez, Sahar Jabbar Gailan, Ahmed Obaid Oreibi

http://doi.org/10.37648/ijtbm.v13i05.004

The research investigates the impact of the digital citizenship use in developing the touristic human resources of the students at College of Tourism Sciences, Karbala University. The study obtained Andrea's (2022) model in measuring the digital citizenship using three digital dimensions: contact (CO), culture (CU) and ethics (ET). The of human resources skills is measured as one dimension variable. The questionnaire is the main tool used in collecting required data of the study. The sample includes 209 seclected from a total of 457 stduetns including, at the Tourism Studies and Hotel Department according to Steven Thompson equation. Data were analyzed data statistically using the modelling of structural equation (the confirming factorial analysis) and set of statistical descriptive measures and rank correlation coefficient (parson) besides simple linear deviation through a set of statistical programs one of them is (Spss.Amos, V.24).Results of statistical analysis have proved the significant influence of the digital citizenship on developing the touristic human resources skills. Furthermore, results showed a progress of the digital culture dimension, digital ethics and finally the digital contact in the impact of developing the touristic human resources skills on the college of tourism sciences.

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