Vigyapan: Media Vipnan me Vigyapan ki Bhumika tatha Naya Yug
Rajbeer Singh
Director, Institute of Mass Communication & Media Technology, Kurukshetra University.
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Advertising is defined as a message sent by a company seeking to promote its activities, be it a product or service. Advertising actually seeks to connect the consumer and the interested party (buyer) with the supplier and the manufacturer.
Keywords: advertisement; commerce; media